Free Behavioral Targeting and Segmentation

BTBuckets is a free tool that allows sites to create user segments and take actions upon them in real time. Think of segments as buckets, where you keep your users. For each bucket, you might take a different set of actions, as well integrating with Adservers, CMS, Web analytics or any other tool. Instant benefits

To engage your users, creating a better experience, improving your conversion rates, generating more relevant traffic and even allowing to sell premium ads.
Learn more

Segmenting your audience with BTBuckets is easy. Sign up in less than a minute, install a small tracking code on your site, create the default buckets in a click and you're ready to go. Check out our community for examples and video tutorials.

Know how Tel3 improved their conversions by 136% using BTBuckets to segment and target customized messages and product offerings to their clients.

Create buckets and target users straight from the Google Analytics and Google Website Optmizer interface with our browser plugin.

updates

New configuration user interface
We've just rolled out a very nice update to the buckets configuration tools. This means the configuration and presentation of the bucket profile…

New Feature: Geolocation targeting in a few clicks
For the past few years, there's been an increasing demand for Geolocation support on any software, service or device out there. It's very useful…

statistics

17,031,213 bucketed users

integrations

See some examples
We begin our journey recommending integrations with two obvious types of tools: adserving and web analytics.

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